Four years ago I was fired from the last “real job” I’ve ever had as an inside sales rep for a technology company. At the time I was earning more than the average household at $60,000 per year (after salary and commissions) so I had little to complain about other than that I really wanted to be building my own business instead of working for someone else.
Fortunately the side job I spent 10 – 20 percent of my time on had started to eclipse my day job income so when I was fired I took it as the kick in the pants that I needed to make my online business work long term. That’s the short version of what happened four years ago and if you wanted to learn more here’s the long version of how I built a six figure business the very next year after getting fired from my day job.
In any case, although not officially recognized as a word – yet ๐ – today is an occasion I’ve marked each year on my blog (fireversary year 1, 2, and 3 here) as the best thing that ever happened to my career life.
In past fireversary posts I’ve shared stories like how I used to earn $13 an hour testing video games or why getting fired was the best thing that ever happened to me, but this time around I’d like to just share one piece of advice I’ve learned in the last 4 years that I still have trouble sticking to…
#1 Thing I’ve Learned About Business In Last 4 Years
I’ve made money in a lot of different ways over the last 4 years including: Amazon Associates, Google Adsense, buying and selling websites, information products, software, Kindle books, affiliate marketing and a plethora of other companies and sources.
Bottom Line: The more I focus in on one thing the more financial success I tend to have.
This rule applies to whether I’m working on a specific website, an individual product or anything else for that matter. This sounds like obvious advice and maybe it is, but it’s a constant battle to avoid getting distracted by the shiny objects.
If you’re quickly skimming over this article without letting it sink in you may miss the point so I just want to reiterate that if you’re trying to make some extra money online or want to build your hobby into a full time business it’s worth focusing in one thing.
That one thing could be different for you than it is for me – that’s fine – but just be sure you pick that one thing and really go after it.
Every one of my online friends earning higher range six figure ($250k+) and seven figure incomes got there by focusing on one thing.
When you determine your primary focus it’s much easier to analyze “how does this [insert new thing] help me?” if the answer doesn’t fit your primary focus, set it aside.
Have you picked one thing to focus on?
I would love to hear what you think in the comments below. I enjoy sharing what I’ve learned on this blog as a way to help others avoid mistakes that I’ve made. Learning this lesson of focusing in on one thing is precisely why I’ve been selling off projects so that I can focus in on my primary business with as few distractions as possible.
I hope you take my advice and if you do be sure to tell me about it.
Hey Chris, it’s funny how you come across advice like this when you need it most…
‘The more I focus in on one thing the more financial success I tend to have.’
That is so true and just what I needed to hear because I have several ‘irons in the fire’ right now but haven’t been focusing on any one project so they are all suffering. It’s time to re-evaluate where my priorities are and focus on one project until it’s complete. Thanks!
Hey Keith happy to help and wish you the best with your new focus on a single project ๐
Hey Chris,
I think you’re right. I think having one focus and doubling down on that is the best approach.
I’ve been thinking about this a lot recently.
I know I’ve been spreading myself to thinly and trying to build too many websites at once and only making very slow progress with each.
I realized this mistake, yet keep telling myself I can’t just focus on one thing or I feel disappointed that I’m not going to complete some of the other sites I’ve already started and made some progress with.
But I feel like I’m coming round to your way of thinking and I’m going to be putting all of my efforts into one site, at least for 6-12 months and then see where I’m at.
Thanks for sharing and happy fireversary!
Hey Ryan, thanks for the comments. I’m not necessarily saying that you can’t have success with niche websites either (or multiple websites) I’m just saying that don’t do websites + creating and selling software + writing Kindle books + creating / selling info products. All together those are things I’m doing right now which is precisely why I’ve been taking steps to really limit what I work on.
Congrats! I’m waiting for the day to fire my boss as well.
So how’s the paid surveys going? No updates?
Hah I think you may have it backwards I got fired by my boss hah hah – but if you can be the one firing that might be the best idea.
Paid surveys: I’ve had the blog post with results done for 2 months I was waiting to publish because I was building a website about surveys and it’s just taken forever / I’ve gotten distracted lol. Soon…
I tent to have that problem of focusing on several things at once that at the end of the day don’t let me accomplish what I should. Working to get better at it.
Yah the problem is that there really are a lot of different methods for making money, business opportunities and general awesome things about doing business online that it’s easy to get distracted.
Happy Fireversary!
Nice re-branding btw, guess it’s been a while since I’ve been over here ๐
Thanks Nick – yah I haven’t published a new post since rebranding heh.
Good post Chris. I have made the mistake of spreading myself too thin across several projects many times in the past. At the moment I am putting blinkers on and focusing on one thing at a time.
I always feel that I can develop multiple projects by hiring freelancers etc…though I inevitably end simply maintaining them rather than actually improving them. ๐
Kevin
Hey Kevin, yah all of the great entrepreneurs I try to learn from that have multiple businesses have hired full on teams to run and manage those with little input from themselves. That’s one way to do it I suppose hah.
Happy Fireversary! I wish you lot of success with your business in the future!
Happy Fireversary and good to see you posting again!
Definitely agree with focusing on one thing. Diversifying too early just leads to several unfinished projects.
But after you’ve seen success with the path you focused on, when do you try new things? Let’s say you’re doing quite well with niche sites. Making maybe $3k or $4k a month. Do you continue to focus on what works and make more sites, or do you start to diversify your income with new projects like software or mobile apps now that you’ve got a decent income going?
Congrats Chris on your Fireversary , awesome that you can make enough to work from home. Is this your only website now? I have a few and always wondered about if it were just one vs 2-3 would it be more successful. My next question was I see answered above – you need to hire to do more, great point…
Hey Lisa, no I still have about 80 different domain names with several dozen being active websites etc. My blog provides probably less than 10% of my income. (I mean I’ve only just recently gotten back into trying to write more frequently on it as I was just making most of my money doing instead of teaching)
Thanks for the comment ๐
I, like most other marketers, have a real passion for building things. Consequently, this leads us to build a bunch of different sites right away, without enough time and energy to give each other the proper focus and effort it takes for them to succeed.
Once I started focusing on my Toyota recall website, it really took off from there. No, I wasn’t selling anything per se, just delivering the news in a unique way. Although I didn’t make much money from it, I still consider it a success, because it’s opened a lot of doors that has gotten me to where I am now, which is doing online marketing for a major corporation, and writing for a major online news site.
That being said, I’m getting closer to tackling my next project, an army of niche dating sites!